A creative revamp of Tenoha’s experience, inspired by the richness of everyday Japanese life. Drawing from the metaphor of a bento box - a symbol of balance, variety, and culture, the project aims to unify Tenoha’s spaces and identity with a bold and cohesive Japanese essence.

While some areas already reflect this spirit, the redesign proposes a stronger, unapologetic visual and experiential language throughout the brand. The goal: transform Tenoha into an immersive and authentic cultural space.

Manga Café – Reimagined
Rooted in the Manga Kissa tradition, the Manga Café becomes a multifunctional area for reading, working, relaxing, and eating. At Tenoha, it’s reimagined with a work-oriented twist, acting as a creative bridge between the restaurant and office spaces—blending leisure and productivity in a uniquely Japanese way.

Customization Station
An extension of the Tenoha Shop, the Customization Station celebrates mindful details. It offers a personalized shopping experience with services like enamel pins, embroidered patches, laser engraving, gift wrapping, and curated hampers—allowing customers to co-create one-of-a-kind Tenoha products.

Mr. T – Brand Mascot
Meet Mr. T: playful, expressive, and inspired by Japanese illustration. He’s a friendly face across Tenoha—appearing on signage, products, digital content, and social media. Versatile and full of character, Mr. T helps build emotional connection while bringing lightness and fun to the brand.

Tenoha Club
A rewards program that deepens customer engagement. Visitors earn Tcoins through purchases and dining, which can later be converted into discounts. The system encourages repeat visits across Tenoha’s offerings—boosting occupancy, loyalty, and perceived value.